Viewers at home will get the thrilling opportunity to see Imelda Staunton put her unique stamp on one of the great roles in the American musical-theater canon when PBS broadcasts a live performance video capture from the recent London production of Gypsy on November 11.
Emmy Award–winning producer Ellen M. Krass caught the English dynamo’s performance in the Broadway classic at the Savoy Theatre in the West End early last year. Expertly directed by Jonathan Kent, the first London production of the Arthur Laurents, Jule Styne, and Stephen Sondheim musical in 40 years originated the previous fall at England’s Chichester Festival Theatre.
“Gypsy is one of the great musicals of all time,” notes Krass, adding that she had not only seen Ethel Merman create the monumental role of Mamma Rose in the legendary 1959 production, but also the great performances from the leading ladies in the revivals that followed: Angela Lansbury (1974), Tyne Daly (1989), Bernadette Peters (2003), and most recently Patti LuPone (2008). Witnessing Staunton scale the heights of this Mt. Everest of musical-theater roles, Krass says she knew immediately what she wanted to do. “I took out my handy little BlackBerry at the time and emailed Stephen Sondheim, saying that I had seen the production and that I wanted to capture it. He emailed back and asked me to call his lawyer,” she reports. Having obtained Sondheim’s blessing, Krass proceeded to make deals with the BBC in England and PBS’s Great Performances in America, and the plans were under way to capture Staunton’s turn as the ultimate stage mother for posterity.
With a two-decade history of packaging and producing projects for film and television, Krass was also an early pioneer of live theatrical performance capture — a genre that is rapidly growing in popularity with theater lovers all over the world. For Gypsy, she tapped Lonny Price, the director of several of her previous productions, including the live capture of a concert presentation of Sweeney Todd (with Patti LuPone and George Hearn), the gala 80th birthday concert for Stephen Sondheim, and a star-studded concert version of Company. The latter two presentations, which featured the New York Philharmonic Orchestra, were also directed for the stage by Price, himself a former actor. “Lonny is a Broadway baby; his disposition is just great for this,” says Krass. “He is never stressed, never harried, and he is very appreciative to everybody. I am spoiled by him.”
“Gypsy is a piece that I have directed before and that I admire and revere; the material is like DNA to me,” says Price. But in this instance, his task was to ensure that his video capture honored Jonathan Kent’s stage production. “I watched a scratch tape of the show that they prepared for me — which is a very wide shot, the kind of thing you are used to seeing when you are at the back of the theatre. That way, I got to know the blocking of the show and where the actors were facing,” he explains. “I put that on my computer and watched it inch by inch so I could script the camera exactly where I could get the actors’ eyes and not the backs of their heads. The process is watching the stage production and trying to understand where the gold is. It is not necessarily on the person who is talking, but sometimes on the reaction. A perfect example in Gypsy is ‘All I Need Is the Girl.’ I am tightening in on Louise because her falling in love with Tulsa is what the scene is about.”
For the actual capture, Price had 12 cameras at his disposal and two performance nights. There was no opportunity to rehearse the actors with the cameras beforehand, but prior to the performance, Price says, he showed the actors where the cameras were going to be placed. “I didn’t want them to be surprised,” he explains. “For instance, we had what we call a ‘rail camera,’ which runs along on what would be the railing of the first row of the orchestra seats; it was on a track and it moves across the stage. I mean, that would be very distracting if they didn’t know about it.”
Beyond the awareness that the cameras were present, however, Price says his goal was to let the performance unfold as it would on any other night of the run. “You don’t want the performers to get into their heads about playing too big or too small because there is an audience out there and you want the feeling of that audience to juice the actors,” he continues. “They have been playing this for a year, and if they don’t get the same response from the audience, I think the rhythm is off. So what I told Imelda was, ‘Don’t change anything.’ The lighting does change a little bit for the video, but certainly the sound doesn’t. Everybody just does their show and we are a fly on the wall, trying to capture it for that moment. It’s a bit like an original cast album. You don’t ask the cast to be more intimate as they might be if they were doing a studio recording of a bunch of songs; they do the performance and that’s a capture too.”
“You won’t see any cameras flying around in the book scenes,” Price continues. “The only kind of ‘dance,’ as I call it, happens during the musical numbers.” Even in these kinetic moments, despite his camera script, Price says he couldn’t always predict the outcome — like the huge crane shot for the climax of “Everything’s Coming up Roses.” “The crane starts as close as you can get and it goes up to the heavens — it is thrilling. We could do it on just the one night because we couldn’t afford to have that camera there for the next,” he reports. “But the cameraman nailed it on that first shot. We got lucky.”
Theater purists will insist that watching a video or film capture is not the same as experiencing the live performance. It isn’t. But Price argues that it is equally valid. “One huge advantage is close-ups,” he explains. “If you are in a proscenium theatre and two people are talking, you will see their profiles. When someone does a capture, they will have a camera on the side or over the shoulder and you get a full expression.” He recalls his experiences when making the HBO movie version of Audra McDonald’s star turn as Billie Holliday. Though not quite a live capture made during the actual run of a production, it was similar in that McDonald was re-creating the same cabaret-style performance she gave on stage for the movie. “Much as I thought I knew everything that she was doing on stage, when I had the camera really close to her face, I was always delightfully surprised at how much richer and deeper the performance was. It was so deep on stage, but film allows you to get inside someone’s head in a very particular way.”
Where the director of the live capture comes into their own is, of course, in the editing room. Price describes his process: “It’s like a checkerboard — sort of like The Brady Bunch — with all the different camera feeds on as big a screen as I can find. And I watch moment by moment: What’s camera five doing? Oh, that’s interesting, he’s got her feet, wouldn’t that be interesting for this moment? I have 12 different angles of this experience and it’s very exciting to see those different aspects.”
“As a stage director, I can do as much as I can on stage, but people will look where they want to,” Price continues. “But in the [edited capture], unless you close your eyes, you are going to see what I want you to see. You can sometimes increase the excitement by the way you cut it musically. I consider it choreography for the camera,” he says. “And without distorting the original picture of what the production is, I think there can be a more intimate and more personal relationship with the material that is surprising.”
Ultimately, there is the deep satisfaction that one is making a lasting record of a great live performance. “Imelda Staunton is extraordinary,” says Price. “She is just ferocious. Her grit and her absolute determination, and her fire in this part, is what distinguishes her Rose. She is relentless and she is funny and she sings well. She’s just sensational in it. I get a little corny about this,” he continues, “but take all those names, like Ellen Terry and Katherine Cornell — they don’t mean very much to us because we have no experience of them. How do you, if you are not in New York or London, get to experience the finest performing artists in this form? How do students know where the bar is and what to emulate? I think it is very important that we capture these extraordinary theater performers for history.”
Last updated and effective as of January 14, 2019
Introduction and Your Acceptance of These Terms
Information We Collect
Information we collect directly from you: Your provision of your personal information to Us is completely voluntary; it is not a statutory or contractual requirement. Personally Identifiable Information (“PII”) is information that is uniquely identifiable to you, such as your name, address, email address, phone number, credit card number and other personal information that is not otherwise publicly available. Certain features of Our website may require that you provide Us with your personal information, including:
Mobile Alert Sign-Up (SMS)
Contact Us (email)
Public forums (e.g. message boards)
E-commerce (ticket purchases)
Your use of any of the features above;
New content on Our website;
News that We think may interest you about Us;
Responses to your questions/comments to us; and
Information relating to a ticket purchase.
We may use your demographic information for in house statistics, advertising and marketing target information. Our processing of your personal information is necessary for the performance and fulfillment of the contract between us and to provide you with Our services. We will also process, transfer, disclose and preserve personal information when We have a good faith belief that doing so is necessary, to resolve disputes, enforce our agreements and otherwise required by law. You can always opt-out of receiving future promotional communications from Us; see the Choice/Opt-out section below.Information We Collect Automatically: Even if you don’t use any of the features above, when you visit Our website, We may collect certain information about you.
From your Browser. For example, Our servers keep an activity log that tracks all visitors to the website. The information in the activity log does not identify you individually. The information collected may include among other data: your IP address, your registered domain or home server, time of access, date of access, web page(s) visited, number of clicks, software crash reports, type of browser used, session identification number, search terms, search results, access times and referring website’s address. We use your IP address to help diagnose problems with Our server and to administer Our website. Your IP address is also used to gather broad demographic information, such as country of origin and geographic location. We use such data in the aggregate to run internal analyses to improve upon your experience on Our website.
Tracking Tags (also known as “web beacons,” “action tags” or “single-pixel gifs”). Our website may also use tracking tags. Tracking tags are invisible graphics embedded in the pages of Our website that are programmed to collect non-personal information about your use of Our website. Like cookies, tracking tags provide overall usage patterns for Our website that We use for analysis and to provide personalized services and advertising content.
We comply with the Self-Regulatory Principles for Online Behavioral Advertising set forth by the Digital Advertising Alliance (DAA). You can opt-out of targeted advertising from certain providers at www.aboutads.info/consumers.
How We Use Your Personal Information
The personal information We collect allows Us to keep you posted on updates to Broadway Direct. It also helps Us to improve Our services, content, and advertising. If you don’t want to be on Our email list, you can opt out anytime by clicking the “unsubscribe” button or sending an unsubscribe email to [email protected]. From time to time, We may use your personal information to send transactional emails, such as communications about purchases and changes to Our terms, conditions, and policies. Because this information is important to your interaction with Broadway Direct, you may not opt out of receiving these communications. We may also use personal information for internal purposes such as auditing, data analysis, and research to improve Broadway Direct’s services, and customer communications. If you enter into a sweepstakes, contest, or similar promotion We may use the information you provide to administer those programs.
Information Collected By/Shared With Third Parties
Third Parties Doing Work for Us. Third parties have no rights to use any data We have collected on your behalf. However, We may employ other companies or individuals to perform functions on Our behalf, such as sending postal mail, email, and text messages, conducting sweepstakes/contests, prize fulfillment and promotional activities, analyzing data, providing marketing assistance, processing credit card payments and providing customer service. These outside suppliers, agents and vendors have access to your personal information only as needed to perform their functions.
Third Parties with Links from Our Website. From our website, you may be able to click on links to third party sites to buy tickets and merchandise and for other purposes. These third party sites may collect information, including personal information. We are not responsible for, nor do we have access to the information they collect. The collection of this information is governed by the privacy policies on the applicable third party sites.
Social Networking Services. Our website may integrate with social networking services. We do not control such services and are not liable for the manner in which they operate. While we may provide you with the ability to use such services in connection with our website, we are doing so merely as an accommodation and, like you, are relying upon those third party services to operate properly and fairly.
When necessary. We may also release personal information when we believe, in good faith, that such release is reasonably necessary to protect the rights, property or safety of Ourselves, Our clients, Our users, or others. We may disclose personal information about you to law enforcement, other government officials, or other third parties, as We, in our sole discretion, believe necessary or appropriate, in connection with an investigation of fraud, intellectual property infringement, or other activity that is illegal or may expose Us to legal liability.
Transactions With Third Party E-commerce Partners, Vendors and Advertisers
Delivery of Advertising and Other Content
In addition to ads and content that We may serve you directly, We use third-party advertising companies and marketing services companies to serve ads and other content when you visit Broadway Direct and elsewhere on the internet and in other media. Both We and these companies may use information about your visits to Broadway Direct and elsewhere to serve ads and other content to you. In the course of doing so, a unique third-party cookie may be placed or recognized on your browser by such companies. In addition, We and these companies may use Web beacons to help manage Our online advertising and content. These Web beacons enable Us and the third-party companies to recognize a browser’s cookie when a browser visits this Site and to learn which banner ads bring users to our website and to serve you ads that you may find of interest elsewhere on the internet and in other media. Both Broadway Direct and these companies may use information obtained from your visits to Broadway Direct or other websites, and information received from you offline in order to provide advertisements about goods and services and other content of interest to you across the internet and in other media. If you would like more information about this practice and to know your choices about not having this information used in this manner by Our third party advertising companies, please visit http://www.networkadvertising.org/optout_nonppii.asp and/or www.aboutads.info/choices. European users may opt out of receiving targeted advertising by visiting http://www.youronlinechoices.eu/. In addition, we may provide PII and Anonymous Information to marketing services companies. This may include information we received from you offline or online. These companies may combine information we provide (including PII and Anonymous Information) with personal and anonymous information they may have about you, using cookies they place or that We place on their behalf, as described in the section regarding “Cookies and Tracking Tags”. We require these companies to delete the PII we provide them. These companies may use the resulting non-personal information and such cookies for their own marketing purposes, and they may provide the same to their customers for their customer’s marketing purposes. Some of Our emails may contain tags that allow Us and Our advertisers and other partners to determine the types of content that may be of interest to you. Those tags may contain PII and may be shared with others to the same extent indicated in the section regarding “Cookies and Tracking Tags”. Those tags may not be deleted but you can opt out of receiving the emails.
Use of This Site by Children
The Site is not directed to individuals under the age of thirteen (13), and We request that such individuals do not provide personal information through the Site. If a parent or guardian becomes aware that his or her child has provided Us with PII without the parent or guardian’s consent by, for example, misrepresenting his or her age, that parent or guardian should contact us at [email protected]. If Broadway Direct determines that it has collected personal information of children under the age of 13, Broadway Direct will immediately delete such information and any accounts believed to be held by children under 13. In addition, we may not collect or process information from a citizen of an EU member state under the age of sixteen (16) without such person’s parental consent. If you are a citizen of an EU member state under the age of 16, please tell your parents that you are using the Site and have your parents email Us at [email protected] so that We may delete any information We may have collected about you.
California Civil Code § 1798.83 permits California residents to request information about whether we have disclosed personal information to any third parties for the third parties’ direct marketing purposes. California residents have the right to request in writing: (a) a list of the categories of Personal Information, such as name, email address and mailing address and the type of services provided to the customer that a business has disclosed to third parties (including affiliates that are separate legal entities) during the immediately preceding calendar year for the third parties’ direct marketing purposes and (b) the names and addresses of all such third parties. To make a request, please contact Us at the following email address: [email protected].
Rights of EU Data Subjects
If you are a resident of the European Union, under the GDPR, European Union residents, as data subjects, have the following rights:
Right to access – This right allows individuals to obtain confirmation as to whether or not personal information concerning him or her is being processed and provide access to such personal information. It also allows individuals to request details of the processing of his or her personal information, including, without limitation, categories of recipients to whom the personal information have been or will be disclosed and purposes of processing.
Right to rectify – This right allows individuals to rectify any inaccurate personal information about him or her.
Right to restrict processing – This right allows individuals to block or suppress processing of personal data under certain circumstances.
Right to be forgotten – This right is also known as the “right to erasure”. It is an individual’s right to have personal data erased or to prevent processing in specific circumstances.
Right of data portability – This right allows individuals to move, copy or transfer personal data from one place to another in a secure manner without interrupting the integrity and usability of the information.
Right to object to processing – This right allows individuals to object to certain types of processing, including direct marketing, profiling and providing for purposes of scientific or historical research and statistics.
An EU resident has the right to access his or her personal data that We hold and to ask that their personal data be corrected or erased and to port their data. An EU resident may also have the right to object to, or request that We restrict certain processing or to withdraw consent previously provided. If you would like to exercise your rights under the GDPR, please contact us at [email protected]. If you are an EU resident and have a concern about our processing of your personal data that we are not able to resolve, you have the right to lodge a complaint with the Data Protection Authority where you reside. For contact details of your relevant local Data Protection Authority, please see http://ec.europa.eu/newsroom/article29/item-detail.cfm?item_id=612080
Security of Your Personal Information
Broadway Direct employs reasonable security measures consistent with standard industry practice, for personal information collected through this Site, including physical, electronic and operational measures to maintain security and prevent unauthorized access. While Broadway Direct takes all appropriate steps to safeguard personal information under Our control, unfortunately, no data transmission over the Internet or method of storing data can be guaranteed to be 100% secure. As such, We cannot guarantee that personal information supplied by users will not be accessed on Our servers, or intercepted while being transmitted to Us over the Internet. We assume no liability for any damages you may suffer as a result of interception, alteration or misuse of information during such transfers.
We will retain your information for as long as your account or inquiry is active and for a reasonable time thereafter in accordance with Our standard procedures or as necessary to comply with Our legal obligations, to resolve disputes, and to enforce Our agreements. Even if We delete some or all of your Personal Information, We may continue to retain and use aggregate or anonymous data previously collected and/or anonymize or aggregate your Personal Information. Please note that We will not be liable for disclosures of your data due to errors or unauthorized acts of third parties.
This Site provides users the opportunity to opt-out of receiving communications from Us, at any time, by email at [email protected], or by clicking the unsubscribe link in any email communication. The Site gives users the following options for removing their information from our database, to not receive future communications or to no longer receive our service, at any time.
Users can send mail to the following postal address: Broadway Direct 1501 Broadway 14th floor New York, NY 10036
Users can call the following telephone number: (800) 223-6715.
Users can opt-out of receiving future newsletter emails from Us by selecting the “unsubscribe” link at the bottom of our email. However, We are not responsible for removing your information from the lists of any third party who has previously been provided with your information or is collecting your information through their cookies. You have the right to withdraw your consent for Our processing for your personal information by contacting us at [email protected].
This website gives users the following options for changing and modifying information previously provided, at any time.
Users can send mail to the following postal address: Broadway Direct 1501 Broadway 14th floor New York, NY 10036
Users can call the following telephone number: (800) 223-6715
In the event that We are, or any component of our operations is, merged with, or is acquired by, another entity, then any such successor or acquiring entity may become the successor to Our obligations with respect to the personal information that you have provided to Us, which would be necessary for the entity to effectively continue our business. By using this website, you consent to any transfer and use of such personal information by an entity assuming control of Our operations as a result of a merger, purchase of assets, or liquidation in bankruptcy or insolvency.