Viewers worldwide will be able to defy gravity! The Broadway blockbuster Wicked announced today an official partnership with TikTok to celebrate the return of Broadway.
As the Grand Finale of TikTok’s Broadway is Back campaign, Wicked will go live on the app on Tuesday, October 12 at 8 p.m. EST with “Defying Gravity” recorded live at all three currently running productions – Broadway, London, and U.S. National Tour. The Wicked Live broadcast will also feature a Q and A with cast members backstage. This will be a rare look at what happens behind the scenes and onstage that fans will be able to enjoy live.
Wicked launched the show’s official TikTok in late September and has since had content viewed over 3 million times. Follow Wicked on TikTok to be notified when the broadcast begins.
“As the Broadway is Back series on TikTok wraps up, we are so excited to be closing out with a song that TikTok creators have featured in thousands of their own videos across the platform, ‘Defying Gravity,’ from the blockbuster musical, Wicked, filmed live from Broadway, the National Tour, and West End,” said Catherine Halaby, Entertainment Content Partnerships Lead, TikTok. “Since the return of Broadway, the hashtag #BroadwayisBack has seen over 200M views on TikTok from musical theater lovers around the world. We are so honored that theater fans have tuned in each week to see performances from their favorite shows and can’t wait to continue supporting and providing a home for this community.”
A celebration throughout Oz was had when Wicked resumed performances on September 14 at the Gershwin Theatre. The current cast stars Lindsay Pearce as Elphaba, Ginna Claire Mason as Glinda, Alexandra Billings as Madame Morrible, Michael McCormick as The Wizard, Sam Gravitte as Fiyero, Mili Diaz as Nessarose, Riley Costello as Boq, and Michael X. Martin as Doctor Dillamond with standbys Jennifer DiNoia (Elphaba) and Brittney Johnson (Glinda).
Wicked, the Broadway sensation, looks at what happened in the Land of Oz…but from a different angle. Long before Dorothy arrives, there is another young woman, born with emerald-green skin—smart, fiery, misunderstood, and possessing an extraordinary talent. When she meets a bubbly blonde who is exceptionally popular, their initial rivalry turns into the unlikeliest of friendships…until the world decides to call one “good,” and the other one “wicked.” With a thrilling score that includes the hits “Defying Gravity,” “Popular” and “For Good,” Wicked has been hailed by The New York Times as “the defining musical of the decade.” Time Magazine cheers, “if every musical had the brain, the heart, and the courage of Wicked, Broadway really would be a magical place.”
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California Civil Code § 1798.83 permits California residents to request information about whether we have disclosed personal information to any third parties for the third parties’ direct marketing purposes. California residents have the right to request in writing: (a) a list of the categories of Personal Information, such as name, email address and mailing address and the type of services provided to the customer that a business has disclosed to third parties (including affiliates that are separate legal entities) during the immediately preceding calendar year for the third parties’ direct marketing purposes and (b) the names and addresses of all such third parties. To make a request, please contact Us at the following email address: [email protected].
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If you are a resident of the European Union, under the GDPR, European Union residents, as data subjects, have the following rights:
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Right to rectify – This right allows individuals to rectify any inaccurate personal information about him or her.
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Right to be forgotten – This right is also known as the “right to erasure”. It is an individual’s right to have personal data erased or to prevent processing in specific circumstances.
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Users can send mail to the following postal address: Broadway Direct 1501 Broadway 14th floor New York, NY 10036
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In the event that We are, or any component of our operations is, merged with, or is acquired by, another entity, then any such successor or acquiring entity may become the successor to Our obligations with respect to the personal information that you have provided to Us, which would be necessary for the entity to effectively continue our business. By using this website, you consent to any transfer and use of such personal information by an entity assuming control of Our operations as a result of a merger, purchase of assets, or liquidation in bankruptcy or insolvency.