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Giving Tuesday 2021

Giving Tuesday: Give Back and Give the Best of Broadway

Still searching for holiday gifts that are standing-ovation worthy? This week, you can give the gift of Broadway and give back at the same time!

Broadway Direct is continuing our annual tradition of celebrating Giving Tuesday by donating $5 for every qualifying ticket* purchased from November 23 to November 30 to three nonprofit organizations that represent Broadway Direct’s values of diversity, equity, inclusion, & education: Black Theatre United, the Roger Rees Awards, and Family Equality Council.

See participating shows and learn more about these incredible organizations below.

Tickets must be purchased on Broadway Direct by November 30, so now is the time to snag tickets to the show you’ve been eyeing. And remember, when you buy from Broadway Direct, you’re buying direct from the theatre, so you’re getting the best seats at the best prices and authentic tickets, guaranteed.

We hope you will join us in kicking off the season on a festive and generous note!


Giving Tuesday: Participating Shows

See all shows

*Be sure to look for the Broadway Direct arrow to find shows eligible for our Giving Tuesday donation!


Black Theatre United

As members of the Black theatre community, we stand together to help protect Black people, Black talent and Black lives of all shapes and orientations in theatre and communities across the country. Our voices are united to empower our community through activism in the pursuit of justice and equality for the betterment of all humanity. We will not be silent. We will be seen. We will be heard. We are here. Join us.

This call to action is just the beginning. It was the latest manifestations of police brutality that galvanized Black Theatre United into being. With roots reaching into all 50 of the United States this coalition can harness invaluable political scope and influence. To elevate a cause or to overturn policies that target black people in any one state or community, the group will draw on members with local connections to use their visibility and influence for good in theater and on the national stage.

The Roger Rees Awards

The Roger Rees Awards for Excellence in Student Performance is presented by Disney Theatrical Group (The Broadway League member) and the Broadway Education Alliance (fiscal sponsor) in association with Camp Broadway LLC (program administrator and showcase producer).  The Roger Rees Awards (RRA) is the New York metro area student award program that recognizes distinction in student performance and outstanding achievement in high school musical theatre. It serves as the Greater New York Regional Award Program of The Broadway League Foundation’s Jimmy Awards, aka The National High School Musical Theatre Awards.

Family Equality Council

The Family Equality Council’s mission is to advance legal and lived equality for LGBTQ families, and for those who wish to form them, through building community, changing hearts and minds, and driving policy change. FEC envisions a future where all LGBTQ families, regardless of creation or composition, live in communities that recognize, respect, protect, and value them. They envision a world in which every LGBTQ person has the right and the opportunity to form and sustain a loving family, regardless of sexual orientation, gender identity, race, religion, national origin, location, socioeconomic status, disability, or the intersection of those characteristics. Finally, they envision systems of service and support that are free of discrimination and that maximize opportunities for LGBTQ youth needing permanency and LGBTQ adults seeking family formation through adoption, foster care, assisted reproductive technology, or other means.

About #GivingTuesday

#GivingTuesday is a global day of giving that harnesses the collective power of individuals, communities, and organizations to encourage philanthropy and to celebrate generosity worldwide. Following Thanksgiving and the widely recognized shopping events Black Friday and Cyber Monday, this year’s #GivingTuesday will take place on December 3 and will kick off the giving season by inspiring people to collaborate and give back.

Founded in 2012 by the 92nd Street Y, a community and cultural center in New York City, #GivingTuesday inspired millions of people to give back and support the causes they believe in. More than $300 million was raised online to benefit a tremendously broad range of organizations, and much more was given in volunteer hours, donations of food and clothing, and acts of kindness.

*Applicable to eligible purchases on Broadway Direct to the following shows: Ain’t Too Proud – The Life and Times of the Temptations, Aladdin, Beetlejuice, Chicago, Come From Away, Company, Dana H., Dear Evan Hansen, Diana The Musical, Freestyle Love Supreme, Girl From the North Country, Hamilton, Is This A Room, Jagged Little Pill, The Lehman Trilogy, The Lion King, Macbeth, MJ, Mr. Saturday Night, Mrs. Doubtfire, The Music Man, Paradise Square, The Phantom of the Opera, SIX, Thoughts of a Colored Man, TINA – The Tina Turner Musical, To Kill A Mockingbird, Waitress, and Wicked.